Club Med
Creating ‘L’espirit Libre’ for Club Med.
New playground and baseline to reclaim Club Med’s leadership in the all-inclusive vacation industry. With a new art direction and engaging content, we reinforced the promise of delivering “l’Esprit Libre” experiences through the brand’s unique formula.
2023 marked a milestone year with nearly €2B business volume (+17% vs objectives) and 1.5M customers (+16% vs objectives), confirming Club Med’s trajectory to become the most desirable lifestyle tourism brand.
